New features and improvements shaped by your feedback.
Invite results on the Invites page are now colour-coded: green when the WhatsApp message was sent, amber when the invite was recorded but the message was skipped, and red on failure.
The admin left menu has been redesigned. Sections now expand and collapse, the menu is slimmer and can be collapsed to a compact icon bar, the current page is highlighted, and features not included in your plan are shown as a single locked entry.
The admin Enquiries page now has an Export button for downloading all enquiries as a CSV file, including customer and contact details, ordered newest first.
The ProConnect Assistant and dashboard insights now run on GPT-5.6 Sol, OpenAI's next-generation AI model, with improved reasoning for smarter answers and recommendations.
WhatsApp channels now use a dropdown for selecting invite templates, helping admins choose a valid template name and language without entering them manually.
Voice Agents now use OpenAI's gpt-realtime-2.1 model, improving responsiveness, natural speech, noise handling, and interruption behaviour in live conversations.
ProConnect Docs now includes a full store importers section with an overview of uploads, validation, and snapshot behaviour, plus per-importer guides for customers, categories, customer pricing, products, and accounts, each with column references and downloadable sample CSVs.
ProConnect Docs now includes an invoices guide covering how PDF invoices are delivered to the storefront: the FTP folder layout, linking files to customers, the filename formats that carry the invoice date, number, and amount, and how customers view and pay invoices.
b2b.store now supports video banner adverts. Stores with video adverts enabled can upload a video for a banner placement instead of an image, and the adverts list shows a video preview thumbnail so video adverts are easy to spot.
Category images can now be added, changed, or removed from the category detail page in ProConnect eCommerce. Category CSV uploads now also explain when an IMAGE_URL column will overwrite or clear category images, so teams can choose whether images are managed by the feed or in the admin panel.
ProConnect Docs now includes a Category CSV importer guide covering file format, validation, update behaviour, image handling, and examples for category imports.
ProConnect Docs now includes a WhatsApp Marketing guide covering uploading customer lists, inviting contacts to your WhatsApp channel, and sharing the public join page, with a recommended order and best practices for building an opted-in contact list.
Pages in ProConnect Docs can now be copied as Markdown or opened directly in ChatGPT, Claude, Cursor, and other AI tools, making it easier to bring documentation into an AI assistant for questions or automation.
Admins can now update the display name shown on a WhatsApp channel Join page. The form also makes clear that the actual WhatsApp channel name is still managed separately in WhatsApp Manager.
Notification lists now use the correct placement-specific ordering, so customers should see notification items in the intended order.
Payment links now show reference placeholder examples that match the selected reference type. Customer reference links show a customer-style example, invoice links show an invoice-style example, and generic links show a general reference example.
Video uploads for eCommerce adverts now only appear for stores with video interstitial adverts enabled. Stores without that feature continue to see the image-only advert flow, keeping advert setup aligned with the features available on each store.
When editing a WhatsApp template, the template name is now shown as read-only. This keeps ProConnect aligned with WhatsApp, where template names cannot be changed after creation.
Product, customer, category, account, and pricing imports are now faster and more reliable. Store data should update more smoothly, with clearer feedback when something needs attention.
The admin area now includes a Conversations view showing the most recent WhatsApp conversations in one place. Opening a conversation displays the full message history and contact interactions, making it easier to review recent customer activity without moving between individual contact records.
WhatsApp conversations and contact message history now show more inbound message types, including voice messages, audio, videos, documents, stickers, locations, shared contacts, reactions, orders, and system messages. Locations can open in Google Maps when coordinates are available, so more customer context is visible directly in ProConnect.
The admin area now includes an Enquiries page for WhatsApp contact requests submitted by customers. Each enquiry shows when it was created, the contact, any linked customer, and the enquiry text, giving teams a clear log of customer requests made through the WhatsApp agent.
Contact detail pages now include a WhatsApp conversation panel showing recent messages for that contact. Admins can review inbound and outbound messages, campaign messages sent to the contact, and delivery and read timing from one place.
Checkout now uses the correct account-specific prices when checking minimum order values. This keeps basket totals, checkout validation, and saved order prices aligned for customers.
Rewards pages are more reliable and no longer appear blank in edge cases where optional reward data or reward cycles are missing.
New WhatsApp campaigns now default to scheduling for later and ask for confirmation before they are sent or scheduled. If saving fails, the form keeps the campaign name and template values in place and scrolls the error into view, making it easier to correct and retry.
ProConnect eCommerce now includes a Categories page showing your store's category hierarchy as an expandable tree, with images, product counts, and special category types like promotions clearly labelled. Each category opens a details page with its description, subcategories, and settings. This read-only view lays the groundwork for managing categories directly from the admin area.
Storefront browsing should feel smoother, with clearer loading states, less homepage advert flicker, improved caching, and more stable skeleton layouts while content loads.
Contacts and Consent log search now support partial phone numbers, including pasted or spaced numbers. UK local numbers starting with 07 also match stored +44 WhatsApp numbers, making it easier to find the right contact without entering the full international format.
Product search now shows total result counts and improved pagination. Barcode search also handles empty filters better, and search and product thumbnails load more smoothly.
Media now shows which images were created with the built-in AI image generator, making it easier to tell AI-generated images apart from uploaded images.
Product image browsing has been improved with a better carousel and easier access to full-size product images across store and preview pages.
eCommerce importers now explain the required CSV format before upload, show clear warnings when an import will replace existing store data, and include downloadable sample files. This makes it easier to prepare product, category, customer, pricing, and account imports correctly before submitting them.
Store importers now show recent import activity in one place, including which imports are still running, which completed, and which need attention. When an import fails, admins can open the failure details directly, making it quicker to understand what needs fixing before trying again.
Store Products now include a Markdown editor for short and long descriptions, with edit and preview tabs plus toolbar actions for bold, italic, lists, and links. Product descriptions can also render basic safe HTML, making it easier to create clearer formatted product content in ProConnect eCommerce.
Advert lists now match storefront delivery order and can be reordered directly from the placement page. Drag live or scheduled adverts into position, or use the Move up and Move down buttons for precise keyboard-friendly ordering.
When setting up eCommerce adverts, you can now paste a comma-separated or newline-separated list of product SKUs into the first SKU field. ProConnect eCommerce will split them into individual rows automatically, making it quicker to add larger product lists.
ProConnect eCommerce now includes a weather widget powered by each store's primary location. You can set the store location in eCommerce settings, giving weather and upcoming AI-powered location features a clear place to start from.
Admins can now choose exactly which forms each agent can interact with, instead of giving every agent access to every form. This gives teams finer control over what each agent can collect, submit, and help customers complete.
Forms can now email submitted responses to an admin for review. Teams can keep important form submissions visible in their inbox and follow up faster without checking the admin area manually.
We have refreshed ProConnect eCommerce (b2b.store) with a newer icon set, replacing the older Material UI icons with a cleaner, crisper style. The change gives ProConnect a more modern feel and makes key actions easier to recognise at a glance.
ProConnect eCommerce (b2b.store) has now fully moved into the ProConnect admin area. Teams can manage their store activity from one place, keeping day-to-day eCommerce work simpler and more consistent.
WhatsApp autoresponder messages, including opt-in flows, are now available in Spanish, helping teams give Spanish-speaking customers clearer localized guidance.
Voice Agents now use OpenAI's gpt-realtime-2 model, giving conversations a major upgrade in responsiveness, natural speech, and overall call quality.
Analytics now include sent message counts alongside delivered and read results, giving you more context when reviewing delivery rates and campaign performance.
The final B2B Store WhatsApp customer has now been successfully moved onto the new ProConnect WhatsApp platform, completing the migration for all remaining WhatsApp admin functionality.
The Releases page now includes a Copy Markdown button, making it easy to send the latest release notes to another LLM or documentation workflow.
We have strengthened how ProConnect checks incoming WhatsApp webhook updates, helping confirm they genuinely come from WhatsApp before they are processed. This is an under-the-hood security improvement, with no changes needed to your day-to-day workflow.
When sending the same campaign content to several audience segments, you can now select those segments together from the scheduled campaign form. ProConnect will create the separate scheduled campaigns for you, so you can set up repeated segment sends more quickly.
Contact detail pages now show the last 10 campaign messages for each contact, including when each message was attempted, sent, delivered, and read. This makes it easier to understand recent campaign engagement without leaving the contact record.
Customer detail pages now show which active WhatsApp segments match the customer's attributes. This makes it easier to debug segment targeting without leaving the customer record.
Generated images now show the same Download and Save actions whether they are created in the B2B Agent assistant or from Media’s Generate images page, making it clearer how to keep or export each result.
We have moved the Pro assistant, B2B Agent conversations, and dashboard AI insights to GPT 5.5. The upgrade is under the hood: your workflows are unchanged, but answers and summaries use the 5.5 text model going forward.
WhatsApp template forms now include a Download action for selected header media, making it easier to review image, video, and document samples without changing or removing the selected file.
The Sent campaigns page now includes an Export all option, so you can download the full campaign history as CSV from one place. The export includes the same performance data shown in the admin list, including sent timing, recipient totals, delivered rates, read-window metrics, and flow result counts.
Media’s Generate flow now uses OpenAI’s latest GPT Image model, so new images and edits that use reference images benefit from the current generation stack while your workflow stays the same.
The Flows page no longer shows an error when a WhatsApp Business account has no flows. It now displays an empty list as expected.
Selecting a PDF in the media picker now works on the first click, so choosing document media is more reliable in template and form flows.
Admins can now view and change the reference requirement setting directly from the channel edit form. You can choose whether customers must provide a reference on the join page, may provide one optionally, or do not see the field at all.
Admin date and time displays now follow each company’s configured timezone more consistently, including around daylight saving time changes, so schedules, activity timestamps, and reporting views stay aligned with local working time.
You can now create forms directly in ProConnect to capture the information you need from customers, using flexible field layouts tailored to each use case. Form submissions are stored in one place, making it easier for your team to review responses and manage follow-up.
Customer, contact, and FAQ imports now include a Download button for the example CSV, and bulk WhatsApp invites now offer the same shortcut.
The B2B Agent section now includes an FAQs area where admins can create, review, edit, and remove FAQs in one place. It is designed for longer question and answer content, making it easier to keep common information up to date for your team.
The feedback dialog now lets admins attach up to three private screenshots when reporting issues or sharing ideas, making it easier to give clear visual context without exposing those attachments outside your internal team.
The B2B Assistant and the Provide Feedback dialog now support browser voice dictation, so you can speak instead of type when asking questions or sending product feedback. When dictation is active, the interface now shows clearer live status cues to make it obvious that your microphone input is being captured.
Date pickers now default to Monday as the first day of the week.
Admins can now create new WhatsApp customers and edit existing ones directly in ProConnect, including core customer details and string-based attributes, so records can be maintained without relying on imports.
Admins can now delete WhatsApp customers directly from the customer details page in ProConnect.
The Media Gallery now uses full page-by-page navigation with Previous and Next controls, replacing the older cursor-based system. The media picker inside forms has been updated to match, showing a clean 3×3 grid with the same Previous and Next buttons so you can page through your library without any scrolling.
WhatsApp channels now have configurable default country and international settings in Channel settings. You can set the country pre-selected on the join page and choose whether users can switch to a different country, replacing the previous hardcoded company-level rules.
You can now export your contacts from ProConnect as CSV, including each contact’s phone number, display name, authentication status, latest marketing consent status, and any linked customer reference, name, and attributes. This makes it easier to review contact records in bulk and work with linked customer data in one file.
Store Products now let you pick product images from the Media library as well as paste image URLs directly. Because AI-generated images can be saved into Media, this also means you can generate product images with AI and then select them straight from the product form.
WhatsApp join-screen descriptions now support Markdown formatting, so you can add clearer paragraphs, bullet lists, and other rich text to public join pages while seeing the same formatting in the channel admin view.
WhatsApp channels can now be marked as verified individually in Channel settings, giving your team direct control over which public join pages show the verified badge without relying on hardcoded company-level rules.
The admin dashboard and Payments page now include a payments summary based on completed Fena transactions, with monthly trend visibility on the dashboard and headline metrics above the payments list.
Assistant and Insights now include payment information from your dashboard, so your team can review key payment activity without leaving those tools.
The dashboard now shows which core features are enabled for each company, giving your team a quick view of Marketing, eCommerce, B2B Agent, and Payments access in one place.
Channel setup now lets you customise the join-screen description and join button label for WhatsApp invites, so each join page can better match your campaign wording while still falling back to the default copy when left blank.
Adverts now behave more like the legacy B2B store admin, with clearer placement views, better lifecycle handling for live, scheduled, and archived adverts, and improved create, duplicate, export, and archive flows.
Store Products and Customers now respect the FTP flag: FTP-linked stores stay read-only, while stores without FTP can create and edit customer and product records directly in ProConnect.
Store Settings now shows the same fulfilment time guidance and create link as related screens.
Store Settings now reads and saves social media links using the legacy B2B format, so existing Facebook, Instagram, LinkedIn, and other social links appear correctly in PCP.
Customer imports now show more specific failure details when a reference is invalid, including the reference value that failed and the reason it was rejected, so it is faster to spot formatting issues like unsupported special characters.
Push notifications now more closely match the legacy B2B admin, with a comparable right-side filter layout, clearer Active and Archived lifecycle handling, and safer action behaviour for product links, duplication, export, and test push.
Store Settings now match the legacy B2B admin more closely, with broader legacy store status support and super-user-only access restored for restricted advanced settings fields.
The eRewards admin area now more closely matches the legacy B2B store, with lifecycle status shown in the list, reward values shown in the linked store currency, and claim totals aligned more closely to legacy fulfilment behaviour on list and detail pages.
Store customer pages now match the legacy B2B admin more closely, with a clearer customer list title and improved Delivery & Collection guidance including a direct link to create fulfilment times.
The store product area now gives a closer match to the legacy B2B admin, with better product search and more complete product details so teams can find products faster and review key eCommerce information more easily.
Orders now support more precise filtering by date range, price range, fulfilment type, and reference, making it faster to narrow large order lists down to the records you need.
Order detail pages now include a CSV export for individual orders, including line-item information and customer details, so teams can share or analyse one order without exporting the full order list.
We have updated to the latest OpenAI GPT model, delivering faster performance and smarter responses across the assistant experience.
The B2B Agent can now complete the order flow end to end and place orders directly in both email and WhatsApp conversations, so customers can move from request to confirmed order without leaving the channel.
Inquiries is now Forms and has been expanded into a general-purpose workflow for surveys, questionnaires, inquiries, and new customer requests, with submissions managed in the Forms area.
When selecting media for a WhatsApp template, test message, or campaign, the picker now shows the allowed formats and maximum file size for each media type. Oversized or incompatible files in your media library are grayed out and cannot be selected, reducing failed sends caused by invalid attachments.
Push notification creation saving issue has been resolved.
Agent responses are now 30% faster, so conversations feel quicker across the assistant experience.
You can now send a test push from both notification create and edit pages to quickly check content before saving.
Scheduled campaign create and edit flows now show friendly inline validation errors when a campaign cannot be saved, instead of failing to an error page. We also tightened scheduling safety by defaulting Schedule later to the next 5-minute slot and requiring a minimum 5-minute lead time to reduce accidental invalid send times.
Image generation in B2B Assistant now runs on GPT Image 1.5, the latest generation model, to deliver higher-quality creative outputs directly in assistant conversations.
AI image generation now supports reference images, so you can create outputs that match your intended style or product context. You can also include your own branding in generated images and edit existing images with targeted modifications in the same workflow.
Generated image cards now include a Download button next to Save, so your team can download each image instantly while still choosing whether to save it to the media gallery.
Generate marketing images or product images using AI directly in ProConnect.
Marketing now includes an Engagement page showing super engaged contacts based on average time to read across their last 15 sent campaign messages, with an Export all option.
The B2B Agent chat experience, formerly known as Pro Agent, is now called Assistant. It now appears as a standard menu item inside the B2B Agent section, making navigation clearer and more consistent with the rest of the dashboard.
Customer references now support underscores, so values like cust_123 can be used in customer imports, contact imports, and invite flows without failing validation.
Customer reference numbers are now treated as case-insensitive, so uppercase and lowercase versions of the same reference are matched consistently across import and invite workflows.
You can now import customers from CSV with two modes: Additive to add and update matching references, or Replace all to refresh your non-internal customer list in one transaction. The importer supports REFERENCE as required, NAME as optional, and additional columns as attributes, with progress visible in Imports.
Sent campaign detail pages now include a delivery and read timeline chart, so you can see how delivery and read rates build over time and quickly understand early performance without exporting data.
When creating or editing a B2B Agent, you can now choose exactly which tools it can use, including customer context, store profile, and open banking providers. This gives your team tighter control over how each agent responds in WhatsApp and email conversations.
Marketing consent history is now labelled Consent log across navigation and pages, making the area easier to find and keeping wording consistent while preserving the same underlying consent records.
Dashboard and sent-campaign charts now use a more vibrant, consistent colour palette to improve visual distinction and make key metrics easier to scan.
The sidebar now uses a distinct colour for each section — CRM, Marketing, B2B Agent, Payments, eCommerce, Admin, and Feedback — making it faster to orient yourself and jump to the right area as ProConnect continues to grow.
The sent campaign detail page has been redesigned with more colour and a clearer layout, so key campaign information is easier to scan and understand at a glance.
Sent campaigns now include a Recipients section where you can review every customer and contact who received a message, including when messages were sent, delivered, and read. You can open View all for the full list and export all recipients to CSV for reporting and follow-up workflows.
Customers can now send photos in WhatsApp, like a product they want to reorder, and get a reply from your B2B Agent. The agent reads the image and caption together, recognizes what the customer is referring to, and gives relevant feedback in the same conversation.
We have updated consent wording across ProConnect to Marketing consent. As we introduce more customer service interactions, this makes it clear that consent status applies to outbound marketing messages, while inbound support conversations are handled separately.
You can now upload a CSV in Contacts to add new contacts or re-link existing ones to the right customer record in one step. The import is additive, so existing contacts stay in place while links are updated where needed.
Creating a user no longer sends a Cognito invite email. Admins now see the temporary login details immediately and can open a pre-filled email draft to share them, including the reminder to change the password on first sign-in.
Imports are now consolidated into the Imports page, which is the single place to start both customer and contact imports. Import progress now refreshes automatically while jobs are running, so status updates appear without manual page reloads.
We have started integrating timezones and locales in ProConnect PCP to support multi-language and multi-country access.
You can now message the WhatsApp agent and get account information from your linked B2B store.
You can now export your customers from ProConnect, edit their details in Excel or any CSV editor, then import them back in one workflow. This makes it faster to add new customers and update attributes in bulk with less manual editing.
You can now configure B2B Agents and Inboxes in one place, including creating and updating agents, editing instructions, assigning inboxes to the right agent, and managing archived records. This gives your team clearer routing control and a cleaner setup workflow for customer conversations.
Pro Agent is now called B2B Agent. You will see the new name across the assistant experience, with the same capabilities you already use, so your team gets clearer branding without changing your day-to-day workflow.
You can now see each contact’s display name across Contacts. Names update automatically from incoming WhatsApp messages, helping your team identify people faster in the list and when viewing individual contact details.
You can now authenticate contacts in ProConnect. Once authenticated, they can unlock extra self-service actions in WhatsApp, including placing orders and checking account balances, so verified customers can complete important tasks faster with fewer support steps.
Channel invites now include QR sharing, so your team can share join access faster across print, in-store, and digital touchpoints, making it easier for customers to connect instantly and start receiving updates.
Advanced segment builder is now available in ProConnect, giving your team more control to define precise customer audiences with flexible rules and a faster editing workflow, so campaigns can target the right people with less manual effort.
You can now reassign a contact to the correct customer record, helping your team keep customer data accurate, maintain cleaner conversation history, and improve day-to-day support and campaign decisions.
Flow results now include image previews, so your team can review visual submissions directly in ProConnect, understand customer responses faster, and follow up with clearer context without jumping between tools.
B2B store eCommerce is now available in ProConnect, so your team can view customers, orders, and products in one place, open full detail pages, and track performance with built-in eCommerce analytics and dashboard insights.
Template builder is now available in ProConnect, so your team can create, edit, and preview WhatsApp templates in one streamlined workflow, making reusable message setup faster and easier before every send.
Push notifications are now available in ProConnect, giving your team a direct way to reach customers quickly from the admin workspace and keep time-sensitive updates moving with less manual follow-up.
You can now manage adverts directly in ProConnect with a dedicated workspace for placements and creative, making it easier to plan, publish, and monitor promotional activity without switching between tools.
Contact pages now show recent message history in a familiar chat view, making conversations easier to review at a glance and giving your team clearer context for faster follow-ups.
Contact pages now include consent history, giving your team a clear timeline of opt-ins and opt-outs in one view so you can review preferences quickly and communicate with confidence.
Send test messages to multiple phone numbers at once so your team can validate content across devices and recipients in one step before launching a campaign.
You can now delete templates directly in ProConnect to keep your template list focused and current, helping your team find and use the right approved messages faster.
Voice agent session logs now keep recent conversations, full transcripts, and key session details in one place so your team can review activity faster and follow up with better context.
Keep your media library tidy by removing outdated files in a few clicks, making it easier for your team to find the right creative quickly and stay focused on current campaigns.
Campaign URL buttons now include live, clickable previews so you can test links before sending, confirm every destination in seconds, and launch with confidence that customers will land in the right place.
Manage WhatsApp Flows in one place with clear previews and status visibility before you send, so your team can review each experience end to end and launch interactive campaigns with confidence.
Flow Results now give you a clear view of who completed your WhatsApp flows and what they submitted, helping your team track performance quickly and follow up with the right customers.
Add teammates with a quick email invite so the right people can start supporting customers sooner, giving your business faster collaboration across campaigns, contacts, and daily work.
Voice Agents let customers speak with your business in real time through a simple shared link, so your team can answer questions faster and create smoother support and sales conversations.
Payments now live in one clear view inside ProConnect, so your team can quickly check status, search records, and answer customer payment questions without switching between tools.
Invite large groups to WhatsApp in one upload by adding your customer list once and letting ProConnect send invitations in bulk, helping your team grow opted-in audiences with far less manual work.
You can now open any sent campaign and preview the exact message customers received, making it easy to review copy, buttons, and media in context before reusing your best content.
WhatsApp campaign delivery has been upgraded to send messages faster and more reliably, with richer media support and clearer results so your team can move quickly on time-sensitive promotions.
Your media library keeps campaign assets in one place so your team can upload, find, and reuse images, videos, and documents in seconds, helping everyone build and launch polished customer messages faster.